October 31, 2010
Misinformed Perceptions - Maple Leaf Foods
Today's topic is something I have wanted to share for quite sometime now. Two years ago Maple Leaf Foods underwent a recall for a number of their products due to listeria contamination. After this recall there was a lot of negative media and a great deal of public perception changed towards Maple Leaf being a bad guy who didn't worry about food safety. Still to this day when I am asked about where I work and I say Maple Leaf Foods there is almost all the time a reference made towards the listeria and food safety. Even two years later there is still the perception that Maple Leaf doesn't have the best food safety. The ironic thing about this perception is that completely wrong. The picture at the beginning of this post is my roomate and I eating breakfast while in the hospital. We are eating the microwavable bacon and sausages. What is crazy is that while everyone is worried about the food safety of Maple Leaf products we were able to eat it during our cancer treatments. During this treatment phase we were the most susceptible to all forms of bacteria and illness and yet were able to eat the Maple Leaf products. So if we were able to eat it when under the most strictest of diets, then so is everyone else :)
This makes you think, what other public perceptions are completely off base. I bet most people wouldn't think I was sick if they saw me for the first time. So next time you have a perception of something or someone, take a step back and question is that really truth or just a misinformed perception.
hope you have a good day.